Search and social media is high on my agenda, not only from
building nifty marketing’s online presence but also to looking at what my clients should be doing to keep ahead.
Last week I came across an article on search engine watch that talks about the top 5 trends for search and social media in 2012 which certainly makes some interesting reading.
But before jumping into thinking about how you can keep ahead with these trends, it is worth reviewing your online presence to ensure that your current activity is integrated from a brand perspective. Sounds obvious I know, but you’d be surprised how many companies lose the consistency of brand promise and position between their website, blog and social media activity.
Here’s a link to the article – http://searchenginewatch.com/article/2133532/Top-5-Trends-for-Search-Social-Media-Marketing-in-2012